5 thoughts on “Doing machinery, there are similar QQ groups, or how to promote”
Traci
How to promote machinery? The changes are inseparable. When the machinery industry is promoting, it is often very headache, but it is actually three aspects: 1. What is the purpose of promotion? In other words, if you think about your prospective customers, what they look like, what their needs, and what are their preferences? Only by understanding these, the work of the latter can be better carried out, and the effect of less effort can be achieved. 2, how to choose the promotion channel? (1) Promotion channel classification Category 1: For the promotion channels for quasi -customer search habits, it is represented by mainstream search channel Baidu, Shenma, 360, Sogou, etc.; Including today's headlines, Weibo, WeChat, Douyin, etc. How to promote machinery? Category 2: For the promotion channels for user fragmented reading, it is represented by mainstream fragmented reading channels today, Douyin, Weibo, etc., as well as some vertical second -line traffic platforms, including Himalayas and Blog , Zhihu, Post Bar, etc. The category 3: Other channel promotion, mainly related platforms in the machinery industry, such as the exchange forums of some vertical machinery industries, as well as the mechanical industry sector of some large portal websites, and even some machinery industry -related tools. (2) Promotion channel selection The choice of promotion channels. Based on your positioning of customers, what are your quasi -customer needs, and what will they search? Which of your customers is mostly, what platforms do they prefer to spend time? Do your customers love to learn, do you love to visit the forum, and what forum loves to visit? This to understand the customer, and the promotion channel is naturally screened. (3) Promotion form Select The promotion form: The first type is to spend directly spend money on the channel to advertise. Come in, but no customers come in without spending money. The second type is the content of customer needs on the channel. This promotion form is slower. There are very few customers that can be brought in the early stage, but long -term accumulation will form a surge in traffic. How to promote machinery? The traditional mechanical companies on the market are small and medium -sized enterprises. These small and medium -sized enterprises have a common characteristic. Most of them are difficult for them to make a lot of money and advertise directly on the selected promotion channels. Therefore, most small and medium -sized enterprises in the machinery industry walk on two legs. In the early stage, it mainly brings new customers by the first promotion form. In the later period, it mainly brings new customers in the second promotion form. 3. Promoting the salary of employees' salary for the second time to promote customers. The transformed customers have also been transformed, and the customers attracted are still very useful. What does that mean? I believe you have heard that the cost of maintaining an old customer is much lower than the cost of attracting a new customer. Co the old customers cannot generate secondary demand, don't forget the "user reputation". How to let your old customers recommend new customers and let new customers bring new customers, it is a move of four or two. . Therefore, the customers who promote the promotion must settle to the Internet platform. This platform can be your WeChat signal or WeChat group, Weibo, etc. It depends on your customer group. Which platforms. How to promote machinery? Then on the platform where the customer precipitate, formulate a gameplay or mechanism to provide some benefits to bring old customers to new customers, such as direct reward cash and so on. How to play with you, there are many gameplay. But one thing is very important. If you want customers to bring customers, the company's mechanical products/services, it must pass the quality. This is the basis for establishing reputation. When you let customers recommend you to new customers, there is no worries. [Note] The essence of promotion is the same as the nature of looking for customers offline. Whether you are a mechanical industry or other traditional industries, the essence of marketing promotion is inseparable: people (customers)! Always think centered on people (customers)!
Share an reliable 户 account opening operation company web link ~ ~ n ~ In the future, in the future, there will be no more than all over the world in the future, and this will be your sin. Both flying swords are holy artifacts, with extraordinary value. Together together!
This is a search engine: Baidu Sogo 360 is promoted, and the effect is better. Or the combination of information flow: mobile phone Baidu app. If you choose one, or search as the main one, that is, we often use Baidu to promote
How to promote machinery? The changes are inseparable. When the machinery industry is promoting, it is often very headache, but it is actually three aspects:
1. What is the purpose of promotion? In other words, if you think about your prospective customers, what they look like, what their needs, and what are their preferences? Only by understanding these, the work of the latter can be better carried out, and the effect of less effort can be achieved.
2, how to choose the promotion channel? (1) Promotion channel classification
Category 1: For the promotion channels for quasi -customer search habits, it is represented by mainstream search channel Baidu, Shenma, 360, Sogou, etc.; Including today's headlines, Weibo, WeChat, Douyin, etc.
How to promote machinery?
Category 2: For the promotion channels for user fragmented reading, it is represented by mainstream fragmented reading channels today, Douyin, Weibo, etc., as well as some vertical second -line traffic platforms, including Himalayas and Blog , Zhihu, Post Bar, etc.
The category 3: Other channel promotion, mainly related platforms in the machinery industry, such as the exchange forums of some vertical machinery industries, as well as the mechanical industry sector of some large portal websites, and even some machinery industry -related tools.
(2) Promotion channel selection
The choice of promotion channels. Based on your positioning of customers, what are your quasi -customer needs, and what will they search? Which of your customers is mostly, what platforms do they prefer to spend time? Do your customers love to learn, do you love to visit the forum, and what forum loves to visit?
This to understand the customer, and the promotion channel is naturally screened.
(3) Promotion form Select
The promotion form:
The first type is to spend directly spend money on the channel to advertise. Come in, but no customers come in without spending money.
The second type is the content of customer needs on the channel. This promotion form is slower. There are very few customers that can be brought in the early stage, but long -term accumulation will form a surge in traffic.
How to promote machinery?
The traditional mechanical companies on the market are small and medium -sized enterprises. These small and medium -sized enterprises have a common characteristic. Most of them are difficult for them to make a lot of money and advertise directly on the selected promotion channels.
Therefore, most small and medium -sized enterprises in the machinery industry walk on two legs. In the early stage, it mainly brings new customers by the first promotion form. In the later period, it mainly brings new customers in the second promotion form.
3. Promoting the salary of employees' salary for the second time to promote customers. The transformed customers have also been transformed, and the customers attracted are still very useful. What does that mean? I believe you have heard that the cost of maintaining an old customer is much lower than the cost of attracting a new customer.
Co the old customers cannot generate secondary demand, don't forget the "user reputation". How to let your old customers recommend new customers and let new customers bring new customers, it is a move of four or two.
. Therefore, the customers who promote the promotion must settle to the Internet platform. This platform can be your WeChat signal or WeChat group, Weibo, etc. It depends on your customer group. Which platforms.
How to promote machinery?
Then on the platform where the customer precipitate, formulate a gameplay or mechanism to provide some benefits to bring old customers to new customers, such as direct reward cash and so on.
How to play with you, there are many gameplay. But one thing is very important. If you want customers to bring customers, the company's mechanical products/services, it must pass the quality. This is the basis for establishing reputation. When you let customers recommend you to new customers, there is no worries.
[Note] The essence of promotion is the same as the nature of looking for customers offline. Whether you are a mechanical industry or other traditional industries, the essence of marketing promotion is inseparable: people (customers)! Always think centered on people (customers)!
Share an reliable 户 account opening operation company
web link
~
~ n ~
In the future, in the future, there will be no more than all over the world in the future, and this will be your sin. Both flying swords are holy artifacts, with extraordinary value. Together together!
You can talk about what products, and learn more about the preliminary plan that can be determined and suitable
This is a search engine: Baidu Sogo 360 is promoted, and the effect is better. Or the combination of information flow: mobile phone Baidu app. If you choose one, or search as the main one, that is, we often use Baidu to promote
You can do online promotion, hundreds of hundreds, Douyin, etc., can also be positioned and promoted on the local network